TemplatesUber

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Uber

How Uber built a global ride-hailing network by connecting drivers and riders.

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All 9 blocks

Key Partners

  • Drivers (independent contractors)
  • Mapping providers (Google Maps)
  • Insurance companies

Key Activities

  • Platform and app development
  • Driver onboarding
  • Pricing and dispatch algorithms

Key Resources

  • Ride-matching platform
  • Driver network
  • Brand and regulatory relationships

Value Propositions

  • Reliable transport in minutes
  • Cashless and convenient
  • Income flexibility for drivers

Customer Relationships

  • Rating system (driver and rider)
  • In-app support
  • Loyalty programme (Uber One)

Channels

  • Mobile app
  • Uber Eats cross-sell
  • Corporate accounts

Customer Segments

  • Urban commuters
  • Occasional travellers
  • Businesses (Uber for Business)

Cost Structure

  • Driver incentives
  • Platform development
  • Insurance and legal

Revenue Streams

  • Ride commission (25-30%)
  • Uber Eats fees
  • Subscription (Uber One)

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Uber | Business Model Canvas Template | mybmctool